White house · pure construction
White stands for purity: building in a clear, transparent way, without compromise. The house is the heart of the brand.
Official brand assets
Media Kit
Official EDIL-UP logos, colours and guidelines for press, partners and suppliers.
About Edil-Up
Edil-Up is the Construction Operating System that brings construction companies, people and projects together. It combines a professional network with tools to manage jobsites, teams, documents and day-to-day work.
Discover Edil-UpThe symbol
A house that grows. The name joins EDIL (pure construction, building, living) and UP (growing, moving up a level).
Green arrow · growth
Value grows (money, investment) and sustainability grows (ecology, efficiency).
Blue · trust
Solidity, reliability, competence. It makes the white house and the green arrow stand out.
Logos and icons
Open a folder and choose the version and format you need. SVG and PDF are vector files and scale to any size.
Horizontal logos for websites and letterheads; vertical and square versions for signs and social posts; symbols and icons for apps, avatars and small spaces.
Colours
Two identity colours, four neutrals and a darker green for text. Click a value to copy it.
* Indicative CMYK. Electric Blue is outside the CMYK gamut and will print duller: for critical jobs use a Pantone colour and ask for a colour proof.
Contrast (WCAG 2.2)
Signal Green is made for the arrow shape, not for text: on white it is not readable. For green text on light backgrounds use Forest Green (#06840A). Logos are exempt from text contrast requirements.
Guidelines
Clear space
Keep a free area of X = ½ C around the logo, where C is the cap height of the lettering. No text, image or edge may enter it.
Minimum sizes
- Horizontal logo
- 30 mm · 120 px
- Vertical logo
- 18 mm · 72 px
- Symbol
- 8 mm · 24 px
- Favicon
- 16 px (web version)
Base centring
Icons and profile pictures are centred on the base of the symbol (the line where the arrow and the house stand), so the house looks truly centred. Vertically, it is centred on its visual weight.
Do not
Typography
The wordmark is custom lettering drawn as vector outlines: no font is needed to use it. For supporting text we recommend Poppins (Bold for headings, Regular for body), a free typeface from Google Fonts.
Press contact
For interviews, articles, brand assets or further information about Edil-Up, contact our team.